Welcome to The Retail Jungle
By J T LaPlante, ABOM

About (Biography)

Born and raised in Milwaukee, Wisconsin, J.T. LaPlante had spent his early years listening to the daily work stories of his father, a registered Teamster truck driver. J.T. spent his summers with his grandparents in Northern Wisconsin, camping and exploring the Kettle Moraine State Forest. He vividly remembers listening to the great stories told by his Grandfather, a Chippewa from The Grand Portage Tribe and a lifetime lecturer on Native American history and culture. Ever since his earliest days, he loved story telling.

J.T. attended Heald Technical College where he studied electronic engineering, computer sciences, and programming. However, he could not escape the allure of sales and eventually began on a career path in retail. At the request of his brother, he spent a summer working in an optical dispensary. Over time he combined his knowledge of optical with his love for sales, superimposing the two into a successful and satisfying career.

J.T. LaPlante is an American Board of Opticianry registered Master Optician, a COPE approved speaker for the Association of Regulatory Boards of Optometry, and the Training and Development Coordinator for Signet Armorlite, Inc. He conducts ongoing lectures, seminars and sales training courses across North America and is known for his inspiring presentations and humorous key-note speeches that reach thousands of retailers annually.


His first novel,         
The Retail Jungle is available NOW at Amazon, Barnes&Noble, Powell's Books and directly through Wasteland Press.




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